NEW DELHI: Prime Minister Narendra Modi has hailed the Open Network for Digital Commerce (ONDC) as a game-changer for small businesses and the e-commerce industry. Responding to Commerce and Industry Minister Piyush Goyal’s post on X, PM Modi highlighted ONDC’s role in driving growth and prosperity.
He stated, “ONDC has contributed to empowering small businesses and revolutionising e-commerce, thus playing a vital role in furthering growth and prosperity.”
ONDC, launched in 2022, is an initiative designed to democratize digital commerce by enabling small and medium businesses to compete with major e-commerce platforms. Its decentralized and open framework allows businesses across various sectors to reach a broader audience without relying on traditional e-commerce giants.
PM TWEETS ON SOCIAL HANDLE “X”
ONDC has contributed to empowering small businesses and revolutionising e-commerce, thus playing a vital role in furthering growth and prosperity. https://t.co/foXY99jw3X
— Narendra Modi (@narendramodi) January 2, 2025
In recent developments, ONDC has partnered with tech giants like Google and WhatsApp, enhancing accessibility for small traders and increasing consumer engagement. Furthermore, its expansion into sectors such as mobility and hospitality has diversified the digital marketplace, boosting India’s economic potential.
The initiative aligns with the government’s broader vision of promoting inclusivity and innovation in India’s digital economy. Analysts project ONDC to significantly increase the nation’s digital commerce footprint, empowering MSMEs and creating a more equitable business environment.
Source: Web Team, C6N
